Jumia Partners Audrey Pack to Fight Maternal, Child Deaths
With Nigeria being the second largest contributor to under-five and maternal mortality rate in the world, just second to India, Jumia, in partnership with The Audrey Pack have put up interventions to reduce the scourge in the country.
The partnership, which is designed to support pregnant women and new mothers with relevant health information, has ensured that mothers also receive a quick and easy way to access affordable nutrition and essential personal and childcare items.
Speaking during a press briefing to launch the Breast Feeding Room for New Mothers, the Chief Executive Officer, The Audrey Pack, Lilian Odim, said the NGO has distributed millions of free prenatal materials to mothers across Nigeria as well as ante natal materials to various healthcare professionals. Adding that pregnant women and new mothers are encouraged to register in hospital to receive these materials for antenatal care and immunisation.
She said Jumia will also be kicking off the partnership with the first ever Jumia Baby Week.
“The online Jumia Baby Week will run from May 2 to 5th and parents all over Nigeria can shop the best prices on all things babies from global brands like pampers, Huggies, Moflix, Johnson, Aptamil and more.
“Jumia is also launching the Breast Feeding Room on the Audrey Pack premium. Mothers who have registered with the Audrey Pack will have free access to the Breastfeeding Room on the go,” she added.
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